000 00431nam a2200133Ia 4500
008 150317s9999 xx 000 0 und d
080 _a380.12:06(063)
_bPRO
110 _aInstitute of Marketing and Management, India
245 _aProceedings 5th world congress on marketing
260 _c1976
_a New delhi
_bInstitute of Marketing & Management
300 _a151p.
650 _aProceeding Marketing Management
942 _2udc
_cBK
999 _c9238
_d9238